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Behind the Rebirth of the Shoulder Pad

It was acceptable in the 80s. Here’s why its back. It seems as though everyone - from designers and top runway models Gigi Hadid and Kendall Jenner, to high-street stores - is going crazy for shoulder pads. But what has caused this seen-before trend to arise once again in mainstream fashion, and why do powerful women seem to love it so much? The shoulder pad was first introduced as a form of “power-dressing”, a trend first popularized in the 1930s during the Second World War,

Is Fashion Feminist Yet?

The fashion industry seems to be jumping on the feminist trend. But is it just that; a trend? The International Women’s Development Agency defines feminism as “quite simply, … all genders having equal rights and opportunities.” In 2020 its hard to stomach the fact that not everyone would agree with this statement, but even today feminism is often associated with a certain stigma. However, within fashion, it has truly taken off. In the last decade, the role of feminism within

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